BTS Jimin Tops February Brand Reputation Rankings For Individual Idols

The Korea Business Research Institute has unveiled the February brand reputation rankings for the individual idols,

Standing at the top is BTS’s Jimin, who topped the tally with a brand reputation index of 5,682,902. Also, Jimin’s positivity-negativity analysis constituted 78.50 percent positive reactions.

Each month, the Korean Business Research Institute compiles these rankings through the evaluation of many factors such as communication, community participation, media coverage, and various other community indexes. 

Holding onto the second spot is ​​2 PM’s Lee Junho with a brand reputation index of 4,367,152.  Wanna One’s Kang Daniel came third with a score of 3,967,058 whilst BTS’s Jungkook landed No.4. 


The top-10 list goes as;


  1. BTS’s Jimin
  2. 2PM’s Lee Junho
  3. Kang Daniel
  4. BTS’s Jungkook
  5. BTS’s V
  6. BLACKPINK’s Jennie
  7. BLACKPINK’s Lisa
  8. ASTRO’s Cha Eun Woo
  9. BTS’s Jin
  10. Girls’ Generation’s Taeyeon


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